Abarth Celebrates turning 70

Carlo Abarth (1908-1979) founded Abarth & C. on 31 March 1949, establishing a genuine legend of style and performance expressed through record-breaking cars, revolutionary tuning kits and legendary races. The company achieved 10 world records, 133 international records and more than 10 000 wins on the track, using its string of successes to help develop technological solutions that are later carried across to road car production. Abarth is celebrating the special milestone with the new ‘70th Anniversary’ range characterised, on the outside, by a special badge that will make the cars registered in 2019 unique and exclusive. Anniversary celebrations are backed up by record sales in Europe in 2018 with nearly 23 500 cars sold, marking a 36,5% growth over 2017.